Athens BMW
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Welcome to the Athens BMW website, a fast and convenient way to research and find a vehicle that is right for you. Whether you are looking for a new or pre-owned BMW car, truck, or SUV you will find it here. We have helped many customers in or near Athens, Watkinsville, Gainesville, Greensboro, Statham, Winder, Jefferson, Monroe, Madison, Bogart, Hoschton, Hartwell and Bishop find the BMW of their dreams!

We know that prospective customers are extremely well educated when researching their next vehicle. Athens BMW has made it easy to get all the available vehicle information so you can spend less time researching and more time enjoying your purchase. Check out our new specials and pre-owned specials for additional savings on your next vehicle.

As a premier Georgia BMW dealer, we have a huge selection of new and pre-owned vehicles from which to choose. Athens BMW online and offline customers enjoy vehicle specials every day. We offer BMW service & parts, an online inventory, and outstanding financing options, making Athens BMW a preferred dealer serving Athens, Watkinsville, Gainesville, Greensboro, Statham, Winder, Jefferson, Monroe, Madison, Bogart, Hoschton, Hartwell and Bishop area BMW buyers. Ready to set up a test drive? Visit our Watkinsville area BMW dealership in Athens, GA today!

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Testimonials Read More

Rick B
GOOGLE
10-12-2019
Full Star Full Star Full Star Full Star Full Star

Always A*+++++ service

Jack Witty
GOOGLE
10-12-2019
Full Star Full Star Full Star Full Star Full Star

I am on my 7th BMW from Athens. Great place, service and people. Great automotive experience. We are now on our ninth BMW from Athens BMW. It required a normal service. Everything was accomplished as required. The people and service were great. We were given a new X7 to use...View More

GuruHHDQ6
CARGURUS
10-12-2019
Full Star Full Star Full Star Full Star Full Star

This was the best dealer with the best salesman I have ever dealt with in 73 years of buying cars. I got a beautiful car from them at an excellent price. You can't ask for anything more.

Andy Hill
GOOGLE
10-10-2019
Full Star Full Star Full Star Full Star Full Star
William Navas
GOOGLE
10-9-2019
Full Star Full Star Full Star Full Star Full Star

Barry and Paul were great, they had a lot of patience to answer my questions and deal with my requests. They went above and beyond their way to give me the best service. 100% recommended.

Sharon Mauney
GOOGLE
10-8-2019
Full Star Full Star Full Star Full Star Full Star

They took care of all the needs I had related to my car. It was done in a timely manner. Everyone at the service department was very kind and informative.

Josue Limas
GOOGLE
10-7-2019
Full Star Full Star Full Star Full Star Full Star

Always great service and never feel rushed or pressured. Staff is always attentive.

Jvonte Ross
GOOGLE
10-6-2019
Full Star Full Star Full Star Full Star Full Star

My experience at Athens BMW was my greatest experience at a car dealership. This was my 4th car purchase, and none of my previous car shopping experiences can compare. The employees at Athens BMW are very respectful and welcoming. They showed me that they actually care...View More

Abigael Pascua
GOOGLE
10-6-2019
Full Star Full Star Full Star Full Star Full Star

If you want to go somewhere and make a deal with great people, then this is the place! Joe and Paul is absolutely the best, they will definitely go the distance to give you a great deal. Thank you to the both of them for their assistance and excellent customer service!!

Thomas Rodriguez
GOOGLE
10-4-2019
Full Star Full Star Full Star Full Star Full Star
Julie Ferguson
GOOGLE
10-4-2019
Full Star Full Star Full Star Full Star Full Star
gene foster
GOOGLE
10-3-2019
Full Star Full Star Full Star Full Star Full Star

I will be 89 years old in 2 months & I still do most everything well.I have bought over 50 cars in my life & dealing with Athens BMW was the fairest & most pleasant of my life. I especially want to thank Nick Schweimann for all the thoughtfulness & help getting everything...View More

Angela M.
Angela M.
YELP
10-2-2019
Full Star Full Star Full Star Full Star Full Star

Excellent service! Rick was awesome! Thank you!

Alisha Green
GOOGLE
10-1-2019
Full Star Full Star Full Star Full Star Full Star

My entire experience at Athens BMW was exceptional. I called Barry over the phone and we were able to agree to a price before I came in. He stayed past closing hours on a Friday evening for me to get there. Most salesmen probably would have just handed me there card and...View More

Kristen Fleming
GOOGLE
10-1-2019
Full Star Full Star Full Star Full Star Full Star
Nino Bacilieri
GOOGLE
9-30-2019
Full Star Full Star Full Star Full Star Full Star

Nice people and helpful.

Pamela Baynham
GOOGLE
9-30-2019
Full Star Full Star Full Star Full Star Full Star

Daniel is always very professional and courteous! What I also love is the communication he gives. He gives me frequent updates which I so appreciate!

Stephanie McKee
GOOGLE
9-28-2019
Full Star Full Star Full Star Full Star Full Star

BMW Athens always takes excellent care of me and my car. I highly recommend them for your service needs.

Linda Ulery
GOOGLE
9-27-2019
Full Star Full Star Full Star Full Star Full Star
Nikki Whitehead
GOOGLE
9-24-2019
Full Star Full Star Full Star Full Star Full Star

Barry & Paul are the best. Barry, our salesman....really was a great help and was willing to work with us on my recent trade in. He worked a deal with my husband, and made the car buying process so easy. He was incredibly kind, courteous and made me feel like I wasn't just...View More

zach lopez
GOOGLE
9-22-2019
Full Star Full Star Full Star Full Star Full Star

Nick and Paul went ABOVE and BEYOND for me!!!!! Nick was an amazing salesman who was very patient, hard working, and genuine when helping me purchase my 2 series. Paul was very easy to talk to and understanding when it came down to the final steps of purchasing. Overall a...View More

Justin Davis
GOOGLE
9-20-2019
Full Star Full Star Full Star Full Star Full Star

Joe Coleman & Paul “above” Byun did a great job and offered me a great deal on a new M340i. Super happy made the purchase a breeze.

Jack Ward
GOOGLE
9-18-2019
Full Star Full Star Full Star Full Star Full Star

Great service as always

Annie Ballard
GOOGLE
9-16-2019
Full Star Full Star Full Star Full Star Full Star

Great place for service

PRISCILLA MURPHY
GOOGLE
9-16-2019
Full Star Full Star Full Star Full Star Full Star

have purchased two cars from Athens BMW (one at the end of June and one in the middle of August) and both were the easiest car purchases I have ever made. Both times I was helped by Alex Kidd (excellent Client Advisor) and Paul Byun (awesome Finance Director). I could not...View More

Priscilla M.
Priscilla M.
YELP
9-15-2019
Full Star Full Star Full Star Full Star Full Star

I have purchased two cars from Athens BMW (one at the end of June and one in the middle of August) and both were the easiest car purchases I have ever made. Both times I was helped by Alex Kidd (excellent Client Advisor) and Paul Byun (awesome Finance Director). I could not...View More

Keith Campbell
GOOGLE
9-20-2019
Full Star Full Star Full Star Full Star Full Star

Excellent experience. We enjoyed it so much we bought another car from Rick the same week!

Andrew Greenshields
GOOGLE
9-12-2019
Full Star Full Star Full Star Full Star Full Star
Youxi Yuan
GOOGLE
9-12-2019
Full Star Full Star Full Star Full Star Full Star
cynthia robinson
GOOGLE
9-10-2019
Full Star Full Star Full Star Full Star Full Star

Great team! Barry, Ricki, Willie and Paul Byun! Thanks for my first BMW experience and now a lifelong BMW customer.

Game Pickle
GOOGLE
9-10-2019
Full Star Full Star Full Star Full Star Full Star

Nick was great and easy to talk with and answers any question we had. I felt no pressure and this was the best car buying experience I have had so far. Paul in finance was awesome and made us feel comfortable during the $$$$$$ process. If your looking to buy a BMW ask for...View More

Jazzie R.
Jazzie R.
YELP
9-9-2019
Full Star Full Star Full Star Full Star Full Star

Great team! Barry, Rick, Willie and Paul Byun all took care of me. First BMW experience and now I am a lifelong customer of Athens BMW.

Kelly Call
GOOGLE
9-8-2019
Full Star Full Star Full Star Full Star Full Star
Lori Wilfong
GOOGLE
9-7-2019
Full Star Full Star Full Star Full Star Full Star

Everyone at Athens BMW has gone over and above to provide incredible service! Rick Bythewood made buying my car easy and Jeff Socha went to great lengths to get a costly repair covered for me. I will be a lifelong fan and customer of Athens BMW! They treat you better than...View More

Melissa Wechsler
GOOGLE
9-6-2019
Full Star Full Star Full Star Full Star Full Star

Just got my new X1 delivered by Terry, the best salesman ever. He made the entire process very easy. Appreciate all his hard work!

Chad Deane
GOOGLE
9-6-2019
Full Star Full Star Full Star Full Star Full Star

Probably one of the smoothest car buying experiences I’ve ever had and I worked at a luxury dealership in Atlanta for 20 years.

Katherine Johnson
GOOGLE
9-6-2019
Full Star Full Star Full Star Full Star Full Star
Beth Huskey
GOOGLE
9-4-2019
Full Star Full Star Full Star Full Star Full Star

Superior service!! The entire team goes above and beyond to make every experience an excellent one. Everyone is so friendly and professional!! I highly recommend!! BMW for life!!!

Joseph Talampas
GOOGLE
9-4-2019
Full Star Full Star Full Star Full Star Full Star

Great experience. All members helped me out while I’m stationed in Korea for US Air Force. They were able to get recall finished quick and that helped get my vehicle ready for shipment to my next base. Thanks everyone from BMW Athens. Definitely appreciate all your help.

Roger Carlton
GOOGLE
9-3-2019
Full Star Full Star Full Star Full Star Full Star

I dealt with Barry Jones and was very satisfied with my transaction. Start to finish, I was there less than an hour. I did have the car I wanted already selected, but it surprised me how quickly everything went. Thank You Athens BMW and thank you Mr. Jones.

Roger C.
Roger C.
YELP
9-3-2019
Full Star Full Star Full Star Full Star Full Star

I bought a used car from Athens BMW and was very satisfied with the entire process. Start to finish Mr. Barry Jones was able to do the entire transaction in under an hour. That has to be some kind of Sales Record. If not, it should be and Mr. Jones should receive the Award....View More

Warda Ali
GOOGLE
9-3-2019
Full Star Full Star Full Star Full Star Full Star

Thank you Daniel for going above and beyond to make my experience a great one!

Kayla Argo
GOOGLE
9-18-2019
Full Star Full Star Full Star Full Star Full Star

Well taken care of!

Our Location

Athens BMW
3040 Atlanta Highway
Athens, GA 30606

Sales: 706-480-4349

Sales Hours

Monday9:00 am - 6:30 pm
Tuesday9:00 am - 6:30 pm
Wednesday9:00 am - 6:30 pm
Thursday9:00 am - 6:30 pm
Friday9:00 am - 6:30 pm
Saturday9:00 am - 5:30 pm
SundayClosed

Service Hours

Monday7:00 am - 6:00 pm
Tuesday7:00 am - 6:00 pm
Wednesday7:00 am - 6:00 pm
Thursday7:00 am - 6:00 pm
Friday7:00 am - 6:00 pm
Saturday8:00 am - 3:00 pm
SundayClosed

Detail Hours

Monday7:00 am - 6:00 pm
Tuesday7:00 am - 6:00 pm
Wednesday7:00 am - 6:00 pm
Thursday7:00 am - 6:00 pm
Friday7:00 am - 6:00 pm
Saturday8:00 am - 6:00 pm
SundayClosed

Parts Hours

Monday7:00 am - 6:00 pm
Tuesday7:00 am - 6:00 pm
Wednesday7:00 am - 6:00 pm
Thursday7:00 am - 6:00 pm
Friday7:00 am - 6:00 pm
Saturday8:00 am - 3:00 pm
SundayClosed

Meet Our Managers Staff

General Manager Jeff  Socha
X
General Manager
Jeff Socha
Service Manager Bevan  Doyle
X
Service Manager
Bevan Doyle
Parts Manager Alyssa  Doyle
X
Parts Manager
Alyssa Doyle
General Sales Manager Willie James
X
General Sales Manager
Willie James
Office Manager Karla  Duke
X
Office Manager
Karla Duke

Meet Our Client Advisor Staff

Client Advisor Joe  Coleman
X
Client Advisor
Joe Coleman
Client Advisor Alex  Kidd
X
Client Advisor
Alex Kidd
Client Advisor Terry  Hosier
X
Client Advisor
Terry Hosier
Client Advisor Rick Bythewood
X
Client Advisor
Rick Bythewood
Client Advisor Barry Jones
X
Client Advisor
Barry Jones

Meet Our Sales Staff

Internet Sales Jessica Fuller
X
Internet Sales
Jessica Fuller

Meet Our Product Specialist Staff

BMW Genius Scott  Cassady
X
BMW Genius
Scott Cassady
BMW Genius Rubi Salva
X
BMW Genius
Rubi Salva

Meet Our Service Staff

Assistant Service Manager David  Tidwell
X
Assistant Service Manager
David Tidwell
Service Advisor Shawn  Neary
X
Service Advisor
Shawn Neary
Service Advisor Dan Cornell
X
Service Advisor
Dan Cornell
BMW Master Technician Tim Fromm
X
BMW Master Technician
Tim Fromm
Service Technician Scott  Maxon
X
Service Technician
Scott Maxon
BMW Master Technician Koob  Moua
X
BMW Master Technician
Koob Moua
Service Technician Kong  Xiong
X
Service Technician
Kong Xiong
BMW Master Technician David  Kiel
X
BMW Master Technician
David Kiel
BMW Master Technician Jason  Munzner
X
BMW Master Technician
Jason Munzner
BMW Master Technician Justin Alivandi
X
BMW Master Technician
Justin Alivandi
Service Technician Chase Dupeire
X
Service Technician
Chase Dupeire
Driver Brad Strickland
X
Driver
Brad Strickland

Meet Our Administrative Staff

Administrative Coordinator Sherry  McDuffie
X
Administrative Coordinator
Sherry McDuffie
Administrative Tag & Title Sherri Lex
X
Administrative Tag & Title
Sherri Lex

Meet Our Parts Staff

Parts Manager Alyssa  Doyle
X
Parts Manager
Alyssa Doyle
Parts Associate Alan  Maxon
X
Parts Associate
Alan Maxon

Meet Our Detail Staff

Detailer David Walker
X
Detailer
David Walker

Contact Information