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Discover a handheld, immediate connection with your vehicle via the My BMW App. This app is free to download and use and is compatible with Apple® and Android devices, giving you premium access to information on your BMW model, even from afar. Learn more about the My BMW App and its functionalities, including remote engine start, cabin preconditioning, secure payment access, and maintenance alerts.
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Our Reviews
I made an appointment online for a recall on my i7 as well as shorted B&W speaker in the head rest. The earliest I could get a loaner (we live an hour away) was 4 weeks not great, but it wasn't urgent so I was ok with it. One week before the appointment Beth called to say that the service members who work on Saturday's couldn't address these issues and I would need to reschedule. She then went to look for a loaner and said it would be another 4-6 weeks before one would be available. When I commented that I had made the appointment 3 weeks ago and why were they just calling now, she said well you should have called. I just looked at it today. I said well isn't the i7 supposed to get concierge service? She said you didn't buy it here (they didn't have one at the time) so no. I can assure now I never will either.
Extremely disappointed with my service experience. During a prior visit, I clearly asked to be contacted by my Service Advisor before any work was done, due to a pre scheduled vacation, yet repairs were completed without my knowledge . I let it go at the time, hoping it was an isolated issue of poor internal communication. I recently returned for a routine oil change, being I had previously purchased a 3 year maintenance plan. Within days my vehicle developed new issues that made it unsafe to drive. Despite receiving a “green check” on my vehicle’s condition, I was later given verbal repair recommendations only after I reached out to the Service Manager (unrelated to the current issue) about current conditions-no written documentation was provided. Which I know to be a standard practice. At this point, I’m left questioning the level of service I received and whether it was influenced by the age of my vehicle, where it was purchased, or potential bias based on race. I expected professionalism, transparency, and communication, but unfortunately that was not my experience.
Great customer interaction and very prompt, professional service. They exceeded my expectations and I highly recommend you check them out if you’re in the market for a BMW.
They are courteous, knowledgeable and professional
Mr. Joseph Coleman at BMW of Athens was an amazing person and awesome salesperson! Very personable proud Athenian and he made my experience excellent! Alex Kidd was also a pleasure to work with! Alex rode with me as I “test” drove the vehicle and he was a joy to talk to! We hugged as if we’ve know one another for years! Also another proud Athenian! Proud Clarke Central Alumni!
Technician identified necessary repairs as well as additional repairs to consider. I like that flexibility.
Demarcus was wonderful to work with during th buying process, he answered all my questions, was patient and not pushy in any way. Would highly recommend working with him!
Always appreciate the care and concern Athens BMW shows me and my family. Love my cars!
The entire staff at Athens BMW made our vehicle smooth and easy, even 5 hours away! I recommend them to everyone I know!
I absolutely love their service department. Aaron and Ruby always take care of me and keep me informed of every little thing so there are never any surprises when I am in for service. Highly recommend them!!!
Our experience with Athens BMW was outstanding. Terry Hosier, our advisor, knew his product line exceptionally well, was able to highlight key advantages vs competitive entries; he was able to speak at a high level, but also provide detailed explanations when asked. Negotiating and closing paperwork were handled with equal professionalism. What a great team! Looks good in my driveway too!
At Athens BMW I got the exact car that I wanted. The sales staff was professional, friendly, and processed the sale efficiently and quickly. Our specific sales person, Brian, was especially helpful because he knew everything in there was to know about the car and answered all my questions. I would highly recommend this dealership if you’re looking for a new BMW!
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When you own The Ultimate Driving Machine, you should get the service to match.
WELCOME TO ATHENS BMW!
We're the BMW dealer that drivers in Athens, GA, prefer, and here's why:
- Our luxury inventory is second to none
- New and pre-owned BMW models alongside pre-owned vehicles from other popular automakers
- Incredible rotating finance specials help you drive home happy
- A pre-owned selection that includes vehicles priced below $15K
- An innovative click-and-buy online shopping experience for contact-free purchasing and delivery of new or pre-owned models
- Our service center has same-day appointments to fit your busy schedule
- The multilingual Athens BMW staff can serve customers who speak English, Spanish, and Korean
- We're only about 45 minutes from Loganville and Lawrenceville, GA
COUNT ON OUR NEW & PRE-OWNED BMW DEALER FOR A GREAT SELECTION
PREMIUM NEW MODELS AT OUR NEW BMW DEALERSHIP
The first thing you'll notice when you arrive at our showroom in Athens, GA, is the family of new BMW cars and SUVs. The models in our new BMW inventory set the standard for luxury vehicles across multiple automotive segments with undeniable prowess and power. If you're wondering about the updated interior of a new BMW X3 crossover SUV or the electrified excellence of a BMW i4 sedan, our BMW dealer is here to satisfy your curiosity.
Discover exhilarating new BMW cars and SUVs for sale by shopping online or in person. You might start your search thinking a BMW X7 is the model for you, but change your tune once you test-drive another option. Here's a preview of the SUVs, sedans, coupes, convertibles, and electrified powertrains you could find at Athens BMW, just to whet your appetite:
- BMW X1
- BMW X6
- BMW XM
- BMW i7
- BMW M5
- BMW M8
- BMW iX
- BMW 550e
- BMW Z4
IMPECCABLE OPTIONS AT OUR PRE-OWNED CAR DEALERSHIP
Prefer to shop at a pre-owned car dealership near Lawrenceville, GA? No problem! Between our expansive pre-owned stock that regularly includes more than 20 popular auto brands and our BMW Certified Pre-Owned inventory – which is filled with models that have passed rigorous inspection standards – we're sure you'll find a vehicle you love.
Take a spin through our online selection of pre-owned cars for sale to uncover hidden gems, or use our vehicle finder service to locate a specific make, model, or trim that isn't currently available at our dealership.
TOP-QUALITY AUTO SERVICE & PARTS NEAR LOGANVILLE, GA
Why trust your luxury vehicle to anyone but the professionals? For first-rate BMW service, dealer incentives, and premium care from start to finish, choose the authorized BMW service center at Athens BMW.
A quick trip down US-78 East will bring you right to our door, where our multilingual BMW dealership team will be ready to greet you. By selecting our service center and BMW parts dealer for your next appointment, you could gain access to amenities like these:
- BMW Service Valet for complimentary vehicle pickup, servicing, and drop-off
- Factory-trained technicians
- State-of-the-art diagnostic tools
- Newly renovated BMW repair and maintenance center
- Authentic BMW parts
- Regular service specials and exclusive savings opportunities
Scheduling an in-depth service appointment is quick and easy with our online form, or you can just stop by for a same-day oil change.
SUPPORTIVE LEASE & FINANCE OPPORTUNITIES
If you're looking to lease or finance, dealer support is incredibly important. Any dealership can advertise the best offers in town or the most competitive rates on the market, but our in-house finance center actually puts in the time and effort to make sure you get the best final price possible.
Call or visit us today to discuss our BMW lease offers – they rotate throughout the year, so keep an eye out for your favorite model! Even if the trim you love isn't part of our current promotions, our staff will work diligently to help you meet your needs and budget. Prefer to start the financial process online? Use our secure website tools to apply for financing or find the trade-in value of your existing vehicle.
BEGIN YOUR NEW OR PRE-OWNED ADVENTURE AT ATHENS BMW
We know residents of Athens or nearby Loganville or Lawrenceville have many options when they're looking for a BMW dealer. We hope you'll let us show you why thousands of locals choose us as their automotive home. We care deeply about our patrons, our team is respectful of every driver and budget, and our priority is not to sell a car but to make sure you drive home happy in a model you adore.
ATHENS BMW PROUDLY SERVES THE FOLLOWING CITIES
At Athens BMW, we're honored to provide exceptional BMW vehicles, expert service, and top-tier customer support to drivers across the region. Whether you're shopping for a luxury vehicle or need trusted maintenance, we're proud to serve customers from the following cities and beyond.
We're the BMW dealer that drivers in Athens, GA, prefer, and here's why:
- Our luxury inventory is second to none
- Browse new and pre-owned BMW models alongside vehicles from other popular automakers
- Incredible rotating finance specials help you drive home happy
- A pre-owned selection that includes vehicles priced below $15K
- An innovative click-and-buy online shopping experience for contact-free purchasing and delivery of new or pre-owned models
- Our service center has same-day appointments to fit your busy schedule
- The multilingual Athens BMW staff can serve customers who speak English, Spanish, and Korean
- We're only 45 minutes from nearby Loganville and Lawrenceville, GA
COUNT ON OUR NEW AND PRE-OWNED BMW DEALER FOR AN UNPARALLELED SELECTION
PREMIUM NEW MODELS AT OUR NEW BMW DEALERSHIP
The first thing you'll notice when you arrive at our showroom in Athens, GA, is the family of new BMW cars and SUVs. The models in our new BMW inventory set the standard for luxury vehicles across multiple automotive segments with undeniable prowess and power. If you're wondering about the updated interior of a new BMW X3 crossover SUV or the electrified excellence of a BMW i4 sedan, our BMW dealer is here to satisfy your curiosity.
Discover delectable new BMW cars and SUVs for sale by shopping online or in person. You might start your search thinking a BMW X7 is the model for you but change your tune once you test-drive another model or trim. Here's a preview of the SUVs, sedans, coupes, convertibles, and electrified powertrains you could find at Athens BMW, just to whet your appetite:
- BMW X1
- BMW X6
- BMW XM
- BMW i7
- BMW M5
- BMW M8
- BMW iX
- BMW 550e
- BMW Z4
IMPECCABLE OPTIONS AT OUR PRE-OWNED CAR DEALERSHIP
Prefer to shop at a pre-owned car dealership near Lawrenceville, GA? No problem! Between our expansive pre-owned stock that includes more than 20 popular auto brands and our BMW Certified Pre-Owned inventory that's passed rigorous inspection standards, we're sure you'll find a vehicle you love.
Take a spin through our online selection of pre-owned cars for sale to uncover hidden gems like the ones listed below, or use our vehicle finder service to locate a specific make, model, or trim that isn't currently available at our dealership.
- Mercedes-Benz GLC
- Audi Q5
- Range Rover Sport
- Volkswagen Jetta
- Mazda CX-30
- Lexus UX
TOP-QUALITY AUTO SERVICE AND PARTS NEAR LOGANVILLE, GA
Why trust your luxury vehicle to anyone but the professionals? For first-rate BMW service, dealer incentives, and premium care from start to finish, choose the authorized BMW service center at Athens BMW.
A quick trip down US-78 East will bring you right to our door, where our multilingual BMW dealership team will be ready to greet you. By selecting our service center and BMW parts dealer for your next appointment, you could gain access to amenities like these:
- BMW Service Valet for complimentary vehicle pickup, servicing, and drop-off
- Factory-trained Master Technicians
- State-of-the-art diagnostic tools
- Newly renovated BMW repair and maintenance center
- Authentic BMW parts
- BMW loaner vehicles
- Regular service specials and exclusive savings opportunities
Scheduling an in-depth service appointment is quick and easy with our online form, or you can just stop by for a same-day oil change.
SUPPORTIVE LEASE AND FINANCE OPPORTUNITIES
If you're looking to lease and finance, dealer support is incredibly important. Any dealership can advertise the best offers in town or the most competitive rates on the market, but our in-house finance center actually puts in the time and effort to make sure you get the best final price possible.
Call or visit us today to discuss our BMW lease offers – they rotate throughout the year, so keep an eye out for your favorite model! Even if the trim you love isn't part of our current promotions, our staff will work diligently to help you meet your needs and budget. Prefer to start the financial process online? Use our secure website tools to apply for financing or find the trade-in value of your existing vehicle.
BEGIN YOUR NEW OR PRE-OWNED ADVENTURE AT ATHENS BMW
We know residents of Athens or nearby Loganville or Lawrenceville have many options when they're looking for a BMW dealer. We hope you'll let us show you why thousands of locals choose us as their automotive home. We care deeply about our patrons, our team is respectful of every driver and budget, and our priority is not to sell a car but to make sure you drive home happy in a model you adore.
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Athens, GA 30606