Equal parts athletic and upscale, the new BMW X1 for sale is a commuter’s dream. This SUV is compact in size but feisty in performance, using a turbocharged four-cylinder engine to deliver a satisfying ride. Tour and test-drive the 2026 BMW X1 at Athens BMW – give it 30 seconds behind its wheel, and we expect you’ll never look at SUVs the same way again.
The 2026 BMW X1 for sale carries over many of the changes introduced during the previous model year, like standard multi-stage heated front seats to offset those chilly winter mornings in Athens, GA, eSIM capability via the BMW Operating System 9, an available Driving Assistance Plus Package, and an available panoramic sunroof via the Convenience Package, among others. For 2026, you’ll also find four new stunning exterior colors, including:

When you’re as high-class as the new BMW X1 for sale, you only need two trim levels: the core BMW X1 xDrive28i and the sport-tuned BMW X1 M35i. Truthfully, you can’t go wrong with either choice. The BMW X1 xDrive28i is accessibly priced and pairs xDrive AWD with Performance Control for an extremely fun driving experience. If the top-spec BMW X1 M35i is more your speed, you get a more powerful engine, an Adaptive M Suspension, and M Sport Brakes with distinctive blue calipers.

It’s no secret that the BMW brand does interiors and technologies well, and the new BMW X1 for sale at Athens BMW is no exception. The gorgeous perforated Veganza upholstery is complemented by an anthracite headliner, the SensaTec dashboard is elegant yet easy to clean, and the three-spoke sport steering wheel hints at the power beneath the streamlined BMW X1 hood.
The standard BMW X1 xDrive28i model also comes with these highlights:
Find enhanced amenities in the BMW X1 M35i, including the following:

The BMW X1 xDrive28i houses a 2.0-liter BMW TwinPower turbo inline-four-cylinder with variable valve control and high-precision direct injection that generates 241 horsepower and 295 pound-feet of torque; it pairs with a seven-speed dual-clutch transmission. The new BMW X1 for sale isn’t rated for towing – if trailering is in your future, we suggest checking out the new 2026 BMW X3 for sale.
For even more muscle, take home a BMW X1 M35i. This variant offers a 2.0-liter BMW M TwinPower turbo inline-four-cylinder powertrain that pumps out 312 horsepower. Do you prefer a coupe-style silhouette but still want similar specs? View our new BMW X2 inventory.
Fuel economy is impressive in both BMW X1 configurations, but the BMW X1 xDrive28i has the lead with an EPA-estimated 25/34/28 MPG (City/Highway/Combined).1

Available in several enticing colors, the BMW X1 xDrive28i is just as stylish on the inside as on the outside. Some of our favorite paint hues for this model include exclusives like Velvet Orchid II Metallic and Chalk, as well as the new Dune Grey Metallic and Night Dusk Blue Metallic. Take a quick spin through our online inventory or visit our Athens, GA, showroom to see what shades we currently have in stock for this entry-level yet feature-rich trim.
As the top-tier model of the family, the BMW X1 M35i can be washed in similar regal colors, though its overall palette is slightly smaller. You’ll also find some tier-exclusive options here, such as Technoviolet Metallic and Cinabar. The former is deep, mysterious purple, while the latter is a vibrant, sporty, and refined red. There are plenty of other paints to discover, so come tour our selection at your leisure.
There’s never been a better time to buy a new BMW X1 for sale in Athens, GA. Our sales team is ready to walk you through both BMW X1 variants to help you determine which model you want to take out a loan package on. Of course, we also have enticing BMW X1 lease specials for motorists who prefer to acquire their compact luxury sport-ute with a short-term, flexible arrangement. Come test-drive your favorite iteration today, and we’ll discuss these varying plans with you.
1Preliminary EPA-estimated figures are for comparison purposes only. Your actual mileage will vary, depending on speed, driving habits, trip length and driving conditions; actual mileage may be lower.